New era Digital TV platforms - Hybrid TV, OTT/IPTV, Smart TV and 3Screen have opened up a new space of entertainment, one that has the potential to serve audiences in a smarter and more engaging way by providing interactive and feature rich access to content. The Technology ecosystem bring in multiple platforms, standards, devices and development frameworks which make it difficult to match the growing demand of better user experience and healthy application catalog, along with more and more revenue generation VAS.
To be a leading player aggregating and distributing digital videos (VOD and LIVE rights)and follow a “Maximize Revenue‟ approach to effectively monetize rights across various OTT layers and platforms
Content Offering Drivers:
Video OTT Platforms: Our existing and prospective Video OTT platform are asking for the compelling content.
Content Owners: Many premium content owners have approached us for digital distribution & monetization opportunities around their premium content
Video Monetization Services: We already provide Content Monetization Services using various monetization channels, payment instruments & price points
Global Reach: Our global footprints in terms of our offices and clients can help distribute content globally
Content across all layers: Our eco-system enables distributing of content across Networks, IP-Boxes, Wireless OTT and SOW(streaming on wheels) layers
Maximize Revenue: We help maximize revenue potential of video content by distributing through multiple digital platforms and investing in content promotion
Multiple Business Models: Distributes through multiple business models – License, Pay as you grow, MG etc
Multiple Revenue Models: Support A-VOD, S-VOD, T-VOD, M-VOD etc
Leverage Partner Eco-System: Strongly leverages alliances and partner eco-system for content distribution across geographies
Proposed Revenue Split/Share
INR 50 per subscriber per month on SVOD
50% – 50% on AVOD
65% - 35% on TVOD in CML’s favour
* INR 125 per month as the EUP(End User Price)
** Dynamic pricing for new releases available on VOD. Price to be mutually agreed
We reach over 100 Million people through our OTT platforms and media boxes every month and the number is growing every month.
We distribute content through our OTT& related platforms that did over 200 Million Views in December 2016.
We are partners with some of India’s largest media conglomerates (like India Today).
24x7 Asset Management team to protect your copyrights on all digital platforms and provide you real-time content performance analytics.
We leverage our global offices and partner network for the content distribution and promotion.
Provide insightful analytics to drive content strategy